Navigating an AdWords Account
When you sign in to AdWords, here are a few keys to getting around:
Tabs: To view or change the different parts of your account, use the different tabs. The Keywords tab is where you can add or edit keywords, as well as see performance statistics or Quality Score information. The Networks tab shows how your ads are performing on Google, search partner sites, and the Google Display Network.
The Settings tab is where you can adjust your budget, bidding option, targeting, and other campaign-level settings.
Account tree: The "All online campaigns" column, called the account tree, makes it easy to navigate between the campaigns and ad groups in your campaign. Because it's designed to help you navigate through multiple campaigns, the account tree appears only when you have two or more campaigns. If you have only one campaign in your account, you won't see the account tree.
Help: In-context help articles appear on every screen to give you answers in the right place at the right time.
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